How furniture retailer Raymour & Flanigan drives store visits with Local campaigns

Project Image
projectfase
Adopt
thema's
Cloud Everywhere
value chain
Marketing and sales
Technology
innovatie sector
Startups en Scale-ups
SDGs
9. Industrie, innovatie en infrastructuur

Project Achtergrond

Since 1947, furniture retail giant Raymour & Flanigan has been a leader in delivering customer-first shopping experiences. Beginning with one store in downtown Syracuse, New York, it’s since grown to include over 130 locations throughout the Northeast by remaining agile and innovating its marketing strategies to ensure quality online and in-store service.

Probleemstelling van het project

Adjusting the marketing to a new target audience

Technologische innovaties

Cloud

Doelstelling van het project

For inspiration on how to fine-tune your company’s marketing, take a look inside Raymour & Flanigan’s playbook for tips on how it applies Local campaigns to drive store visits and connect with younger customers.

Technology Providers

Google

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