Use Case bibliotheek

Deze Case Studies zijn een verzameling, ter inspiratie, van door Windesheim studenten uitgevoerde projecten, van de lectoraten en van de Technology Providers.

Voeg uw eigen use case toe

Windesheim.AI

Windesheim wou een app voor studenten en docenten om te oefenen met AI

SportManager

The problem we solve is explained in previous question.

LVB Media Experience

De aanleiding van het project is dat mensen met een licht verstandelijke beperking veel hindernissen ervaren tijden het gebruik maken van digitale diensten en voor mensen zonder lvb, moeilijk is om in te leven hoe die ervaring is.

BoerderijDirect

Now, local farmers are not always easy findable to (local) customers in the Netherlands. Farmers make less profit when they sell their products to a middleman or a wholesaler.

The Ultimate Intensivist

Op dit moment kunnen medische professionals al wel met een app hun kennis testen, maar het is niet mogelijk om hun praktijk vaardigheden te testen. De medische wereld is daarentegen wel erg nieuwsgierig of dit zou kunnen bijdragen aan het verbeteren van technieken.

Living Lab

Er zijn in de wijk Stadshagen in Zwolle vele activiteiten voor ouderen, de ouderen weten alleen niet van al deze activiteiten af. De ouderen willen dus graag deelnemen aan activiteiten maar weten niet waar en wanneer deze activiteiten plaats vinden.

Project Zehnder

Website voldoet niet meer aan de normen van tegenwoordig.

Vliegende Flessenpost

Belangrijke post duurt te lang om aan te laten komen bij de juiste mensen.

LivingLab App

Ouderen in de wijk Stadshagen voelen zich eenzaam en willen graag contact met de ouderen en jongeren in hun wijk.

NepEcht!

Mensen met een licht verstandelijke beperking vallen vaker voor nepinformatie. Dit kan vervelende gevolgen hebben zoals oplichting, sexting en fraude.

Blue Incidents

Het maken van dagrapportages kost veel tijd. Hier kan veel op worden bespaard door middel van automatisering.

The development of Facebook's strategy including business and revenue model

In 2013, the Facebook mission is simply to 'make the world more open and connected'. Previously, it described itself as: 'a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people’s real-world social connections. Anyone can sign up for Facebook and interact with the people they know in a trusted environment'.

The Metaverse: What It Is, Where to Find it, and Who Will Build It

Even if the Metaverse falls short of the fantastical visions captured by science fiction authors, it is likely to produce trillions in value as a new computing platform or content medium. But in its full vision, the Metaverse becomes the gateway to most digital experiences, a key component of all physical ones, and the next great labor platform.

Partner Zapier + Advertiser Nectar

Zapier’s easy-to-use platform helps small businesses automate their work without writing any code. With Meta, Zapier makes it easy to instantly connect Conversions API, Lead Ads and Offline Conversions with over 3,000 apps to capture conversion events and measure the effectiveness of campaigns.

How to Reach and Engage Your Audience on Facebook

That's why we're here to help you fully leverage the Facebook ads platform for business growth and take your social media marketing to the next level.

What is the metaverse? And why should we care?

The metaverse doesn’t exist - at least not yet. As of today, there isn’t anything that could legitimately be identified as a metaverse. A useful parallel for understanding its maturity – with a hat-tip to technology analyst Benedict Evans for the reference – may be the story of when telecoms entrepreneur Craig McCaw first heard about the internet.

Infosys re-energizes the core for Leviton

experience of working with Infosys to strategically revamp a 30-year-old legacy ordering and quoting system, which was slow, inaccurate and expensive to operate. Infosys implemented the transition to Oracle R12 Quote2Cash. This enabled faster and more accurate product configuration, pricing and quoting. It improved customer experience, reduced cost and removed potentially costly inaccuracies. Infosys ensured Leviton had a design architecture that was future-proof and they continue to grow through acquisition, while accommodating any future changes.

Infosys transforms LKQ to a Live Enterprise with Oracle Cloud Infrastructure

Over the years, LKQ’s legacy infrastructure had become limiting due to increased data volume and aging Oracle Database Appliance (ODA) servers. LKQ North America wanted to modernize their finance infrastructure for scalability, elasticity, reliability, and performance in order to adapt to future business needs. Learn how Infosys helped LKQ in their transformation journey.

Integra LifeSciences enhances multicloud capability with OCI, achieves 90% time savings and boosts IT efficiency

Integra has enjoyed unprecedented growth since 1989 through significant acquisitions. As a result, the infrastructure team is constantly pushing the boundaries to support this business. Unfortunately, their initial integration partner had several unsuccessful attempts at migrating workloads to the cloud. The previous vendor had resized the database platform three times during six months, causing a series of service disruptions that affected end-user experience across global teams. That vendor’s cloud infrastructure issues included incorrect sizing, complexities with pricing, and lack of performance. At the same time, some of Integra’s technologies in colocated data centers were out-of-date and expensive to maintain. Therefore, the corporation had the following goals:

Infosys transforms Application Usability for Grupo Bimbo with Oracle Cloud Infrastructure

Infosys conducted an assessment to evaluate the fitment and decided to deliver a robust and scalable Infosys solution for Oracle Cloud Infrastructure (OCI), part of Infosys Cobalt portfolio. Infosys recommended Oracle IaaS, DBCS and Exadata Cloud for improved performance, scalability, cost effectiveness and, most importantly, fitment with the client’s application landscape.

Modernizing HRM capabillities with Oracle HCM cloud

Grupo Bimbo, S.A.B. de C.V., known as Bimbo, is a global leader in the baking industry and an important player in snacks. With 197 plants and operations in 33 countries across the world, it owns some of the largest bakeries in the United States, Mexico, Canada, Chile, Peru, Colombia, El Salvador, and Spain.

beat the cybersecurity talent shortage: how to use upskilling and analytics to bolster your team’s cybersecurity capabilities

Cybersecurity skills are specialized, and not every computer science program devotes dedicated attention to imparting that knowledge. While IT education providers are working to close the cybersecurity skills gap, building a pipeline of new talent takes time. Cybercrime Magazine reports that in the US, only 3% of bachelor’s degree graduates have cybersecurity-related skills.7 James Hadley, founder and CEO of Immersive Labs, says more effort is needed to promote the variety of roles available.

POST Luxembourg reimagines workplace agility

To remain competitive, POST Luxembourg needs an agile and integrated workforce. Where possible, it wants teams to be able to work from anywhere. The employee experience should be consistent and secure, says Mr. Jeronimo Azevedo, POST Luxembourg’s Head of Corporate IT & Enterprise Architecture: “The employee experience must be at the heart of what we do. We are designing and redefining what the digital workspace can be. We must provide our people with innovative IT equipment and services to enable them to fulfill their missions in the most efficient way.”

Activision builds closer connections with the Call of Duty community

It's not just sales that are important to Activision. Building relationships with customers is also a priority. Alongside Modern Warfare 3, Activision launched an online platform, Call of Duty Elite, with free and paid subscription-based content and features. Call of Duty Elite enhances the Call of Duty franchise’s multiplayer experience and delivers a new level of engagement that brings customers together.

Schneider Electric powers a global workforce for a sustainable world.

Initial attempts with a different CRM solution suffered from low adoption rates, but in less than two years, 30,000 Schneider Electric employees in 70 countries embraced Sales Cloud to drive sales and service performance worldwide. Over time, the company has added Service Cloud, Community Cloud, Salesforce Platform, and more than 30 apps from the Salesforce ecosystem through AppExchange. Today the company has more than 43,000 Salesforce users around the world and 400,000 partners working together through Community Cloud.

Port of Rotterdam Authority makes global shipping plain sailing with Salesforce

“Shippers want real-time data about routes and ports, so they can ensure their goods are transported around the world quickly and efficiently,” said Chantal Gouka, Digital Lead for the Port of Rotterdam Authority. “With Navigate, they can compare hundreds of sea, rail, or barge connections via Rotterdam and plan an optimal route.”

KPN sees customer satisfaction soar with Salesforce

The platform also enables the company to make smarter decisions based on real data, which has triggered a shift in behaviour among employees. “With visibility of how our performance directly impacts NPS, the team is much more motivated to hit their targets and increase KPIs,” said Cremers. These insights also help to upskill employees. By adopting a policy of total transparency, the team can see both their successes and their mistakes – which means they can learn best practices or identify areas for improvement. “We’ve created a more trusting environment. People are more accountable for their actions and work together to support each other; no one is punished for making a mistake,” Cremers commented. “It’s great to see that spark for self-improvement in the team – everyone wants to be the best they can be.” Communications Cloud is also helping to improve performance. Staff can generate quotes instantly instead of in a couple of days, meaning they can target customers when they’re most interested in making a purchase. Using artificial intelligence, the solution can also check that the solution being quoted for is viable for each customer, which is particularly useful for more complex orders for SME or enterprise customers.

Aston Martin gears up for growth with Salesforce

“We had various systems, surveys, and datasets but they weren’t connected, so there was no single view of a customer,” explained Dan Balmer, Director Global Marketing at Aston Martin. “People had to ask for information, and it could take days or weeks to get it.” The information gap between Aston Martin and its 150 dealers meant there was no end-to-end view of the sales cycle. “We didn’t know if a new lead went on to become a new customer or not,” added Balmer.

What is the metaverse? And why should we care?

To accurately attribute conversions, Zapier, a Meta Business Partner, helped Nectar easily connect Conversions API, which had been previously delayed because of the time and development resources it would have required.

Integra LifeSciences enhances multicloud capability with OCI, achieves 90% time savings and boosts IT efficiency

Dubber is turning conversations into data

Have you ever wished you could hit “replay” on a conversation? To have the opportunity to recapture some critical detail or comment that would be extremely useful for you right now but that your memory failed to hold onto in the hours, weeks or months since the chat ended? When people talk, data is exchanged. A lot of data. But converting that raw information into actionable intelligence isn’t always easy, especially as scale increases. Consider an automotive retail chain, for example. One with more than 5,000 store locations. And each day, each site receives dozens of phone calls that might contain useful details regarding buying trends, consumer attitudes or even inventory shortfalls. By listening in, you might learn what shoppers think of the brands you offer. Or you could discover why your workers in California have more job satisfaction than those in New Jersey. You could unlock what your next big business move should be — or shouldn’t be.

Enhancing accuracy, consistency and speed of rock analysis

done For the past several years, IBM has focused on Industry 4.0 initiatives in the oil, gas and petrochemicals industry in the Middle East, leading on digital transformation programs. Partnering with national oil companies in the region is a top priority as IBM works to deliver value through pragmatic partnerships that center on AI, machine learning, the industrial Internet of Things (IoT), cybersecurity and blockchain. At the same time, Hani Nehaid, ADNOC’s Geoscience Team Leader, and his team were considering using AI to augment and accelerate the thin section description process. So when Nehaid, along with Douglas Boyd, Technical Center Petrophysicist and Hesham Shebl, Technical Center Geologist (Petrographer), encountered an IBM representative at an industry dinner, the potential of utilizing AI and Watson solutions to address this challenge with visual recognition technology became a subject of mutual interest. Boyd explains: “We had a short discussion with the IBM rep about how we could pursue this aspiration. We started by working together with their data scientists to repeatedly train the platform. Then we prepared a small sample set for them to analyze as a proof of concept. This delivered very accurate results, equivalent to our most experienced petrographer. We were very impressed, and we moved ahead from there.”

Enabling the HEINEKEN EverGreen strategy through a transparent digital integration strategy

In the years since its founding in 1864, HEINEKEN has grown into a worldwide enterprise with dozens of OpCos, many of which were acquisitions that still maintain their original business systems. These varied operating units are dispersed around the globe and continue to manufacture unique local beverage brands — approximately 350 global and local brands in total. HEINEKEN plans to move to a more consistent IT landscape over time, but today it is still quite heterogeneous. This makes the goal of becoming the world’s Best Connected Brewer a significant challenge. Previously, HEINEKEN’s applications were connected to each other individually, a setup that was very slow to respond to change and very challenging to manage and monitor. To meet his team’s goals, Groeneweg needed a modern integration architecture that would be flexible, reusable and easier to manage.

Wollongong Hospital offers virtual visitation

With more than 500 beds, Wollongong Hospital provides services to the Illawarra and Shoalhaven Region, with a population of some 350,000 in New South Wales, Australia. It is the largest of the local health district’s eight hospitals. Its ER department receives approximately 70,000 patients annually and its ICU provides important critical care. Because of the intensive medical care required in the ICU, hospitals manage a delicate balance of both welcoming and limiting family as visitors, updating those living a distance away and rigorously attending to the health demands of critical patients often in life-threatening conditions. A patient’s loved ones, out of the area or overseas, can feel helpless and disconnected, while patients feel isolated and frightened. When hospitals worldwide needed to pause all ICU visitations, Wollongong Hospital looked for possible solutions.

Vodafone One of Europe’s largest network providers drives improved network reliability and empowers a workforce to focus on innovation.

We knew we couldn't build this platform with the older technologies we’ve been relying on and with engineers busy handling low-level incidents and service requests. We needed to streamline operations so employees—the heroes who keep our network running and our customers happy—could focus on innovation, such as expanding into 5G, rather than routine tasks. Reevaluating our network and operations would also let us discover ways to improve service quality, troubleshoot issues faster, or prevent them

Hitachi High-Tech Saves Costs, Time with SAP HANA Cloud

Hitachi High-Tech embarked on a massive transformation of their data architecture. By extending their existing on-premise investments to the cloud, Hitachi High-Tech plans to accelerate the decision-making process and gain deeper insights from their data. With those ambitious goals. Hitachi High-Tech began the process of standardizing their different systems through a hybrid extension to the cloud. To make this transformation a success, they needed a new landscape that would give them flexibility. Previously, Hitachi High-Tech used SAP HANA Service on Cloud Foundry as part of their data landscape to power applications. However, this setup proved too inflexible – both in performance and in cost – to serve their needs. SAP HANA Service’s minimum tenant size of 256 GB on Cloud Foundry/Azure was too big in most cases, leading to unnecessary costs. Even in moments where a greater size was needed, SAP HANA Service’s ability to scale up wasn’t agile enough and they would have to add another instance.

Vodafone Group: 85% of core business processes standardized across 24 countries

Consolidate various system landscapes with global consistency It is hard to imagine a technology changing the modern world more than the smartphone. Every day, there are millions of us who use a single device to talk with friends, take videos, share photos, check e-mail, get driving directions, or go shopping. As one of the world’s largest telecommunications companies, Vodafone Group connects more than 300 million people worldwide. Vodafone believes that tomorrow’s communications services will continue to transform our lives in powerful ways. Company leaders are already preparing for this future by making significant changes – starting from within. “Vodafone has been growing in recent years to strengthen its portfolio of services and expand into new geographies,” says Ignacio Garcia, CIO of Corporate Information Systems at Vodafone Group. Garcia explains that growing through acquisitions resulted in various system landscapes and often inconsistent business practices throughout the group of companies. “We needed to operate as a single global organization and drive further innovation across the entire business,” Garcia notes. “To do that, we needed to run our company with a consistent, digital-first focus.”

Deutsche Bank’s tech transformation includes Oracle Cloud

As a turnaround effort by Germany’s Deutsche Bank gains momentum, its work with Oracle to modernize the data handling software behind key trading, risk management, and capital planning underlines technology’s importance in helping banks gain a competitive edge. CEO Christian Sewing has made modernizing the bank’s technology one of his signature efforts, aiming to simplify a range of platforms and hosting arrangements.

Kohler Co. embraces culture of agility and productivity with Microsoft 365, builds core strengths to provide gracious living for customers

“We have key cultural beliefs—Delight Customers, Inspire People, Boldly Innovate, Own It, and Prioritize—that drive how we work. We began this cultural evolution two years ago, building on our core competencies that go back to our mission of providing a higher level of gracious living for those touched by our products and services. Today, our associates are connecting better with Microsoft 365 and Teams to share in the mission.”

AI-powered automation in the US’s largest 5G network

Of course, the expansion also carried significant risk. In the intensely competitive telco market, customers offered no grace period for the merger. T-Mobile needed to integrate two large networks while continuing to deliver consistent reliability and quality of service across the board.

Modernizing Twitter's ad engagement analytics platform

While this system consistently sustained massive scale, its original design and implementation was starting to reach some limits. In particular, some parts of the system that had grown organically over the years were difficult to configure and extend with new features. Some intricate, long-running jobs were also unreliable, leading to sporadic failures. The legacy end-user serving system was very expensive to run and couldn’t support large queries.

Capital One Completes Migration from Data Centers to AWS, Becomes First US Bank to Announce Going All In on the Cloud

Migrating to the cloud as quickly and aggressively as Capital One did is unusual among Fortune 100 companies, especially those in the heavily regulated financial services industry. However, since its founding in 1994, Capital One has defined itself as a disrupter with a mission of changing its industry for the better, “bringing humanity, ingenuity, and simplicity to banking.” While Capital One maintains a national banking presence in the United States with more than 50,000 associates and tens of millions of customers, it operates as a “digital bank,” maintaining branches in only a few states. The company supports its customers by providing more than 40,000 ATMs across the country as well as Capital One Cafés that offer access to Capital One products, customer support, digital and financial tools, and Money Coaching sessions and other financial workshops.

Schrödinger: Expediting drug discovery using the cloud

Drug discovery is an arduous process—expensive and time-consuming, with long odds for success. Traditionally, chemists and pharmaceutical scientists have chosen which candidate drugs to synthesize and test based on their knowledge of existing pharmaceuticals, research about the disease they are attempting to treat, and their intuition about what seems most likely to work. The scientists at Schrödinger aim to disrupt that paradigm. Their vision: to transform the way researchers discover new therapeutics and materials through the power of computational modeling.

Mobileye: Workload Optimizer Boosts Performance

Mobileye’s innovative technologies make huge demands on their hybrid cloud infrastructure. The REM system is compute intensive and requires continuous development to create accurate maps at scale while continually updating a database that maps over 625 million miles. Long development and testing cycles were reducing developer productivity and making it difficult for the REM team to transition from research and development into production. When adding new applications, algorithms, and features, the REM team was forced to compromise between the speed of development and the optimization of code. Transformative value with the Intel Workload Optimizer by Granulate Workload optimization is often costly, disruptive, and time consuming. Most optimization efforts require users to rewrite their code to achieve performance improvements, resulting in time away from a business’s core product development. Mobileye was interested in the potential of autonomous optimization and wanted to see if the Intel Workload Optimizer by Granulate could deliver worthwhile performance gains without consuming valuable development resources. “We did a benchmark on one of Mobileye’s workloads, because they wanted to see the Granulate results for their specific application,” explains Asaf Ezra, co-founder and CEO of Granulate. Within two weeks, Granulate showed Mobileye the benchmarks of their code optimization and, “We were basically blown away,” says Pini Reisman, director, REM Cloud Application. Once Mobileye adopted Granulate, the REM team was impressed with the many benefits that the optimizer provided, beyond the remarkable performance increases and cost savings at AWS.

UPS uses Google Cloud to build the global smart logistics network of the futureUPS uses Google Cloud to build the global smart logistics network of the future

Throughout the advent of e-commerce, UPS continues to play an even greater role in the movement of goods around the globe, and yet this 112 year-old company is just getting started. The massive amounts of data underlying its operations provide the foundation for UPS to lead the way in implementing more efficient, profitable and forward-thinking approaches in running its business.

Current: Preparing teenagers for financial responsibility

To grow, Current must keep its app secure, reliable, and high performing. As a startup, the company started by developing and hosting its app on a simple infrastructure, managing virtual machines with manual processes. As its user base surpassed 25,000 daily active customers, Current began to notice performance bottlenecks, particularly with the Neo4j graph database it uses to store and expose relationships among users, family members, and their debit cards and connected banks. Running the database on a shared application server made it difficult to measure the cost of the required CPU time and memory footprint. Current also lacked a robust way to log and profile the database.

How furniture retailer Raymour & Flanigan drives store visits with Local campaigns

Adjusting the marketing to a new target audience

Reaching gamers everywhere with next-level ad sequencing

Our key challenge was finding ways to connect with different types of gamers. We wanted to say everything to everyone, but also knew relevance would be instrumental in driving and maintaining interest. That’s where our long-standing partnership with the digital agency, Dept, was crucial.

Snap Inc. Reduces Median Latency of Sending Snaps by 20% Using Amazon DynamoDB

Before Snapchat could reach this scale, however, it needed to modernize its legacy monolithic infrastructure.

RaySearch Containerizes Cancer Treatment Solution on Amazon ECS

RayStation is a treatment planning system typically deployed on premises to help clinicians and oncologists create and evaluate a patient’s radiation therapy treatment plans. Anonymized data from previous patients provide insights about the efficacy of different treatment levels. Using RayStation, clinics extracted this data, but the speed and scalability of their analysis depended on their on-premises IT infrastructure, which varied significantly. With RayIntelligence on AWS, RaySearch was able to leverage the speed and scale of the cloud to help clinics seamlessly turn data into insights. The challenge was bringing RayStation along, ensuring the Windows application was integrated with the new cloud-based analytics solution.

Formula 1 Redesigns Car for Closer Racing and More Exciting Fan Experience by Using AWS HPC Solutions

To redesign its cars, F1 needed to move away from its on-premises computational fluid dynamics (CFD) technology environment, which it uses along with wind tunnel testing to design and test the aerodynamic properties of cars. “We wanted more fidelity in terms of simulation detail for designing our cars,” Symonds says. “Also, we needed more scalability and we wanted to reduce our simulation cycle, so we could perform more complex CFD simulations while decreasing overall execution time.”

Mississippi Department of Employment Security Cuts Infrastructure Costs by 72% on AWS

At the time, there were no other shared UI systems on the cloud, and many states were dubious of the shared system’s viability. Security was the most prominent concern: MDES had to convince other states that a shared cloud system would be at least as secure as an on-premises system. MDES’s on-premises data center couldn’t offer the scalability and high availability that the consortium would require and couldn’t meet the levels of security mandated by the Federal Risk and Authorization Management Program. The agency also had to negotiate the security agreements with the Internal Revenue Service and the Social Security Administration.

WB Games New York bouwt platform op AWS om miljoenen spelers te verbinden met Game Services

The backend platform, named Hydra, uses Amazon Elastic Compute Cloud (Amazon EC2) and Amazon GameLift to enhance online player experiences with services for social media, multiplayer gaming, in-game economies, and more.

Tencent: Enhanced Real-Time Speech Synthesis

While classic vocoder models such as WaveNet can generate high-fidelity audio, the high complexity and huge computation required lengthen the synthesis of speeches, limiting their ability to satisfy the demand for real-time performance in real-world production scenarios. Continued access by a large number of devices also challenges the platform's throughput. Expanding server capacity is simply an imperfect solution, as it would cause deployment costs to skyrocket. For that reason, Tencent decided to adopt even more cutting-edge vocoder models to optimize the Xiaowei platform in-depth. In close collaboration with Intel, Tencent developed the Parallel WaveNet (pWaveNet) and WaveRNN custom vocoder model solutions to provide the platform with exceptional TTS performance while effectively reducing the total cost of ownership (TCO).

Unilever empowers employees to balance their productivity and wellbeing with Microsoft Viva

Unilever has 400 brands, much of which was in huge demand during the pandemic. When the pandemic hit, we were concerned that employees were trying to manage their lives and their work at the same time. All of a sudden this very networked human organization is learning what it's like to work at home and that's really challenging

Imaging giant Kodak Alaris enhances ERP resilience, safeguards brand with Azure

Part of a brand that’s more than 130 years old and synonymous with imaging, Kodak Alaris combines the latest innovations in imaging science, AI, and advanced process automation to help deliver digital transformation and smarter business processes to companies around the world. With agility and innovation at its heart, Kodak Alaris needed to accommodate its internal business requirements while also gaining better scalability, efficiency, and capacity in the cloud. But while the company had already made the move to Microsoft Dynamics AX 2012 R3 on Microsoft Azure, the company wanted to make better use of its features and enhance day-to-day reliability. “From HR to procurement, all our lines of business are contained in one global ERP,” says Joseph Calabrese, IT Operations Manager at Kodak Alaris. “So, if we suffered downtime, our warehouse teams had to sometimes literally put down their tools—ERP reliability is critical for our entire operation.” For Kodak Alaris, any outage that even momentarily disrupted operations risked lost revenue and potential service-level agreement penalties. Worse, it could undermine customer confidence and potentially damage the brand. To maintain a resilient core enterprise resource planning (ERP) system and to support every aspect of its business, Kodak Alaris deployed a suite of high-availability, business continuity, and disaster recovery resources in Azure—along with a specific set of IT, development, and operations practices. By prioritizing reliability in its production systems, Kodak Alaris has more control and more trust in its ERP system. That gives business and IT leadership peace of mind, and it helps the entire company better serve its customers.

Heineken Uses the Cloud to Reach 10.5 Million Consumers in Global Marketing Campaign

When James Bond is on the scene, the fate of the world often lies in the balance. When HEINEKEN decided to launch a global marketing campaign based on the latest Bond movie, the stakes were also high. HEINEKEN, which sells its flagship premium beer in 178 countries, has long run innovative marketing campaigns around the world. Along with great beer, it’s part of what makes Heineken one of the world’s best-known brands. But the 2012 campaign, based on the Bond movie Skyfall, was different than what HEINEKEN had done before. Traditionally, its marketing operation had been fairly decentralized. The campaigns might have been global, but how they were implemented was not. Those decisions had been largely left to the company’s scores of national and regional marketing divisions. Rollout dates, for example, were left to the divisions and, consequently, global campaigns could be launched gradually over a period of months. But HEINEKEN had been centralizing its marketing functions for several years. For the Bond promotion, it planned to launch the campaign at the same time everywhere on the planet. That created unprecedented challenges for HEINEKEN—nowhere more so than in its technology operation. The primary digital content for the campaign was a 100-megabyte movie that had to play flawlessly for millions of viewers worldwide. After all, Bond never fails. No one was going to tolerate a technology failure that might bruise his brand. Previously, HEINEKEN had supported digital media at its outsourced datacenter. But that datacenter lacked the computing resources HEINEKEN needed, and building them— especially to support peak traffic that would total millions of simultaneous hits—would have been both time-consuming and expensive. Nor would it have provided the geographic reach that HEINEKEN needed to minimize latency worldwide

Rabobank empowers employees to share knowledge securely and improve customer satisfaction with Microsoft 365

Rabobank ontwikkelde het One Digital Workplace-programma om haar doel te helpen verwezenlijken om de grootste, meest innovatieve bank van Nederland te worden en 's werelds grootste aanbieder van bankdiensten aan de agrarische en voedingsmiddelenindustrie. Het programma heeft vier strategische doelen: het creëren van een solide bankbedrijf, het zorgen voor een uitstekende klantgerichtheid, het bevorderen van coöperatieve en betekenisvolle relaties binnen en buiten de bank, en het in staat stellen van medewerkers om vanaf elke plek op een zeer veilige manier samen te werken.

Global pharmaceutical company modernizes workforce

Onze klant is een toonaangevend farmaceutisch bedrijf bedrijf, ontwikkeling, productie en het op de markt brengen van geneesmiddelen in meer dan 100 landen met 5,000 medewerkers. Het bedrijf was op zoek naar een geoptimaliseerde, marktconcurrerende communicatieplatform te verbeteren samenwerking tussen zijn wereldwijde activiteiten partners en verkoopteams. In het bijzonder, het wilde de operationele kosten verlagen, terwijl: gebruik maken van een platform om werknemers te leveren flexibiliteit en “altijd en overal” mobiliteit

Blended Care GGZ: Embodied Experience

Het verlenen van zorg op afstand bleek een knelpunt van de zorg te zijn.

Filter

Windesheim.AI

SportManager

LVB Media Experience

BoerderijDirect

The Ultimate Intensivist

Living Lab

Project Zehnder

Vliegende Flessenpost

LivingLab App

NepEcht!

Blue Incidents

The development of Facebook's strategy including business and revenue model

The Metaverse: What It Is, Where to Find it, and Who Will Build It

Partner Zapier + Advertiser Nectar

How to Reach and Engage Your Audience on Facebook

What is the metaverse? And why should we care?

Infosys re-energizes the core for Leviton

Infosys transforms LKQ to a Live Enterprise with Oracle Cloud Infrastructure

Integra LifeSciences enhances multicloud capability with OCI, achieves 90% time savings and boosts IT efficiency

Infosys transforms Application Usability for Grupo Bimbo with Oracle Cloud Infrastructure

Modernizing HRM capabillities with Oracle HCM cloud

beat the cybersecurity talent shortage: how to use upskilling and analytics to bolster your team’s cybersecurity capabilities

POST Luxembourg reimagines workplace agility

Activision builds closer connections with the Call of Duty community

Schneider Electric powers a global workforce for a sustainable world.

Port of Rotterdam Authority makes global shipping plain sailing with Salesforce

KPN sees customer satisfaction soar with Salesforce

Aston Martin gears up for growth with Salesforce

What is the metaverse? And why should we care?

Integra LifeSciences enhances multicloud capability with OCI, achieves 90% time savings and boosts IT efficiency

Dubber is turning conversations into data

Enhancing accuracy, consistency and speed of rock analysis

Enabling the HEINEKEN EverGreen strategy through a transparent digital integration strategy

Wollongong Hospital offers virtual visitation

Vodafone One of Europe’s largest network providers drives improved network reliability and empowers a workforce to focus on innovation.

Hitachi High-Tech Saves Costs, Time with SAP HANA Cloud

Vodafone Group: 85% of core business processes standardized across 24 countries

Deutsche Bank’s tech transformation includes Oracle Cloud

Kohler Co. embraces culture of agility and productivity with Microsoft 365, builds core strengths to provide gracious living for customers

AI-powered automation in the US’s largest 5G network

Modernizing Twitter's ad engagement analytics platform

Capital One Completes Migration from Data Centers to AWS, Becomes First US Bank to Announce Going All In on the Cloud

Schrödinger: Expediting drug discovery using the cloud

Mobileye: Workload Optimizer Boosts Performance

UPS uses Google Cloud to build the global smart logistics network of the futureUPS uses Google Cloud to build the global smart logistics network of the future

Current: Preparing teenagers for financial responsibility

How furniture retailer Raymour & Flanigan drives store visits with Local campaigns

Reaching gamers everywhere with next-level ad sequencing

Snap Inc. Reduces Median Latency of Sending Snaps by 20% Using Amazon DynamoDB

RaySearch Containerizes Cancer Treatment Solution on Amazon ECS

Formula 1 Redesigns Car for Closer Racing and More Exciting Fan Experience by Using AWS HPC Solutions

Mississippi Department of Employment Security Cuts Infrastructure Costs by 72% on AWS

WB Games New York bouwt platform op AWS om miljoenen spelers te verbinden met Game Services

Tencent: Enhanced Real-Time Speech Synthesis

Unilever empowers employees to balance their productivity and wellbeing with Microsoft Viva

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